While the forced migration caused by Shopify’s HubSpot integration update is creating disruption for many businesses, it’s also an opportunity to reassess your tech stack and explore better alternatives. If you’re looking to future-proof your business and optimize your integration, now is the perfect time to upgrade.
Check out a comparison of Unific vs the Native Shopify Sync and how we can help during this process.
First, congratulations on investing in the growth of your ecommerce business! If you are reading this, you have likely either recently purchased HubSpot, are testing HubSpot's free tools while considering purchasing HubSpot or are doing research on how HubSpot can support you Magento 2 hosted online storefront.
What are WooCommerce and HubSpot? WooCommerce is an eCommerce plugin for WordPress sites – essentially, it allows you to transform your WordPress website into an online store. In fact, it's behind 37% of all eCommerce sites! The WooCommerce plugin is robust and can sometimes be difficult to master; but once you crest the peak of the learning curve, WooCommerce becomes an invaluable ecommerce tool.