Increase conversion rates by responding faster to ready buyers—without slow, fragmented, quoting or manual handoffs.

Unify pricing and quoting into a single workflow so sales can respond immediately—without jumping outside your ecommerce tech stack to look up pricing, inventory or payment terms.

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The Hidden Leak in Your Ecommerce Revenue

Your buyers aren’t the problem. Your quoting process is.

In ecommerce, quoting happens after buyer intent is established, but fragmented processes spread across point solutions, spreadsheets, and internal handoffs cause slow response times—giving buyers time to shop elsewhere and turning ready-to-buy demand into lost deals and lost revenue.

Unific CPQ fixes that.

Centralized Pricing & Product Access for Sales

Sales teams access customer- and company-specific pricing, products, and availability from one place—powered directly by your store data.

Sales reps don't lose time hunting for the right price across spreadsheets, emails, or internal systems and people.

Faster response times to high-intent buyers

Accurate pricing every time

No spreadsheets or tribal knowledge

Quote Creation Without Tool Switching

Sales reps create quotes and generate professional PDF quotes with pre-defined templates that contain line item properties with or without html, from a single workflow, without leaving the Unific CPQ environment.

Quotes go out while intent is highest

Consistent quote structure and pricing

Less friction for reps, fewer errors for buyers

Draft Order Invoice URL Directly on the PDF

Quotes Create Draft Orders That Flow Directly Into Shopify Checkout

Many CPQ tools push transactions outside the store, breaking checkout optimization and downstream systems.

Unific CPQ Quotes convert into draft orders that buyers complete through the store’s checkout—with custom pricing already applied.

You've uber-optimized your Shopify Checkout - why take the risk of checking out another way just for the benefit of Quoting?

Higher quote-to-order conversion rates

Optimized checkout experience preserved

Buyers pay how they expect to pay

Capture High-Intent Buyers with Request-a-Quote

High-intent buyers want pricing before they purchase—but generic contact forms fail to capture product details, quantities, or urgency, slowing sales response.

Buyers can request a quote directly from product pages or catalogs, selecting the items and quantities they’re interested in. Every request arrives structured and ready for sales to act on immediately.

Combine all the benefits of a CPQ with Request a Quote.

Capture buyer intent at the moment it occurs

Eliminate back-and-forth to clarify requirements

Faster quote creation with higher close rates

A consistent entry point for all sales-assisted deals

Keep the Store as the System of Record

When transactions happen outside the store, inventory, fulfillment, accounting, and reporting fall out of sync.

With Unific CPQ, every completed quote becomes a real order in the store, keeping inventory, fulfillment apps, accounting systems, and analytics aligned.

No reconciliation or duplicate records

Inventory and fulfillment stay accurate

Finance and ops trust the data

Built for Sales-Assisted Ecommerce

Designed for teams that:

Sell wholesale, B2B, or high-ticket products

Stores under this category know the pain of customers not buying due to lack of trust or information.

Today, the customer journey is difficult for these buyers since they want the convenience of buying online, but the service of a sales rep.

Need sales-assisted quoting without breaking ecommerce

Your ecommerce growth engine may be working just fine for self-service ecommerce experiences, but it breaks when your visitors need the help of a sales rep.

Unific CPQ bridges this gap so that your buyers can still shop at nearly the speed and ease of self-service ecommerce.

Care about speed, accuracy, and scalability

Adding a sales team is a daunting task. And scaling a sales team is even harder.

To scale, you need measurable ROI for the sales team, and to do that, each member needs a consistent workflow without fragmented tools all doing different things.

Unific CPQ unifies them into a single workflow.