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Beyond the Native Integration: Why Now Is the Perfect Time to Upgrade Your Shopify-HubSpot Sync

While the forced migration caused by Shopify’s HubSpot integration update is creating disruption for many businesses, it’s also an opportunity to reassess your tech stack and explore better alternatives. If you’re looking to future-proof your business and optimize your integration, now is the perfect time to upgrade.

Check out a comparison of Unific vs the Native Shopify Sync and how we can help during this process.

by: Sandra Gudino

7 Simple Ways to Convert Your Visitors Into Customers

If you are starting an ecommerce business, you need a strategy for turning your visitors into paying customers. In the marketing world, this is known as a conversion. You’re converting your visitors from latent prospects into customers, and your conversion rate is how many visitors you convert into paying customers.

by: Guest Contributor